Whenever you meet a new person the first question normally comes with the words, "what do you do for a living?" In actual fact they mean to ask, "Can you help me? Can I help you? Can we team up and do something together?" They might also be asking, "Are you somebody I can take as a role model?"
The first attempts in answering from most people would be to put a label: "I'm a realtor," full stop. Then obviously what would pass through the questioner's mind would be that he has known you all their lives, what you are and what you do, how you do it, because they assume all realtors are the same.
Go a little further and say "I represent the buyer in a real estate transaction." This still leaves the questioner wondering "how can you help me?"
This is where now you were required to say in a nutshell that you are different. "I aid the buyers in identifying the best home for them to buy." Is that all?
You must tell the listener the kind of solutions you have for people's problems. "I guide people who might have a problem with mortgage repayment and take them on the whole purchasing process."
This shifts the attention from you to go to the business and so now the guy will ask this kind of question, "How do you do it?"
In this way you will open up opportunity for doing business and remember you are also succeeding in advertising yourself. You are saying something about yourself and getting them to trust you. This way they will think that you have something that can help them.
It also takes work to build customer relations and make everything around you good. Just know that each time you interact with someone it is a good chance to market your business. Never miss that type of opportunity to get the word out.
The first attempts in answering from most people would be to put a label: "I'm a realtor," full stop. Then obviously what would pass through the questioner's mind would be that he has known you all their lives, what you are and what you do, how you do it, because they assume all realtors are the same.
Go a little further and say "I represent the buyer in a real estate transaction." This still leaves the questioner wondering "how can you help me?"
This is where now you were required to say in a nutshell that you are different. "I aid the buyers in identifying the best home for them to buy." Is that all?
You must tell the listener the kind of solutions you have for people's problems. "I guide people who might have a problem with mortgage repayment and take them on the whole purchasing process."
This shifts the attention from you to go to the business and so now the guy will ask this kind of question, "How do you do it?"
In this way you will open up opportunity for doing business and remember you are also succeeding in advertising yourself. You are saying something about yourself and getting them to trust you. This way they will think that you have something that can help them.
It also takes work to build customer relations and make everything around you good. Just know that each time you interact with someone it is a good chance to market your business. Never miss that type of opportunity to get the word out.
About the Author:
Aside from sales, the writer also frequently publishes information regarding golf fitness and the bionic golf glove.